Shared hosting comes in many variations - some good and some bad

Travel reservations, magazine subscriptions, organizational memberships, B2B (business to business) sales, and even donations fall into this category, as do retail sites from Amazon.com to the smallest, home-based micro-store. Great conten…

There are many search engines and most follow a similar logic

To be a leading part of this new marketing technique, it is necessary to keep yourself visible among user and so various subsets of digital marketing are important. Coming up with a titlefor a blog post might seem too basic, but a great he…

Be alert for changes that may happen to your web property

Get into the habit of providing at least two internal links in every piece of content you produce. As long as it's offering the user value, Google is going to reward you. An example of a Meta Tag that does not necessarily impact on SEO is …

Achieving number one rankings for your chosen keyword phrase

Inevitably one of your pages will convert better than the rest. Analytics play a very huge part in SEO and it is thus a very important SEO must do. Check forums, online communities andQ&A sites to find the questions people in your niche ar…

SEO-ing your web content is a great way to generate easy traffic

Related keyphrases and keywords have a similar meaning or inference to your main keyphrases and keywords. It's statistically more likely that a user will visit websites that appear on the first page of their search. SEO is a time consuming…

Install Google Analytics or any other preferred statistics app

In fact, if you overuse keywords, you'll be penalized. You wouldn't write a novel using the same phrases over and over again, so don't write your website copy that way either. To asearch engine, relevance means more than finding a page wit…

Your H1 may dictate whether visitors bother to scroll down the page

Google continues to say that high-quality content is important if you want to get high rankings. To better understand Google's idea of high-quality content, Google's guides for their own projects can help. That said, missing, duplicate, an…

For search engines, the opinion of the users is given the highest importance

Your crawl budget is the number of times a search engine spider crawls your website in a given time period. JavaScript, a type of code often used for the creation of buttons, navigation, tracking, and so on, is another double-edged sword. …

Google sees a subdomain as a seperate website

For SEO to be successful, it has to be carried out within the context of a unified, holistic and comprehensive design. Such a design should take into consideration business goals, the resources available, technical capabilities of the busi…

SEO is only beginning to be taught in college courses

I think one of the great SEO myths is every site should have a blog. I have seen sites invest in filling passionless blogs with content to feed the SEO machine. Google RecommendationFrom Google's point of view, one should avoid keyword stu…

People look for stories to make decisions

Use company details to create an interesting story. They can also show people that others feel the same way as them. Sometimes stories are the most effective structure to share information and connect emotionally. Wrap it all up in your Co…

For a minute, think of a website as a new, built from the ground, town

If there is no email address, you may want to call the owner directly. Like many platforms, Magento will write your descriptions for you. Why Is E-A-T Important for Your SEO? There are so many examples of yorkshire rocking horse but findin…

Use compression software for websites such as Gzip

These pages will then rank in the local search results and organically doubling your visibility on the search engine result pages. Write proper page titles. Not overly optimized titles targeting a gazillion keywords. No. Proper, one senten…

What incentive is there to optimize for any other search engine apart from Google?

Have you ever landed on a blog where some content was published by 'Admin' or some random guy with no last name? What browsers will need to be supported? Bad links can be created for many reasons - competitors can use them to try and move …

Other bloggers and websites will be more likely to link to your content

In these cases, you'll see very few competitors to benchmark against. A fully mobile-optimized website will be easy to read and play smoothly on even the smallest mobile device screens. Images should be able to be easily enlarged and the n…

Consumers don't always respond directly to ads placed on a website

When the search engine spider reaches your sitemap, it begins visiting and indexing each link contained on your map. Good content will also naturally improve search rankings by attracting more backlinks and social shares. Updating content …

A good place to look for keywords is your internal site search

When writing your title tag, keep in mind that the tag is truncated by Google at 70-71 characters. The user won't see any word past that character count. Links don't matter that much for ranking in the Featured Snippet when you already ran…

SEO means optimizing your content so it shows up more often in search results

It's true, that a few duplicates on your site won't hurt you, Google is clever enough to filter them out, but when you reach a large scale, often on ecommerce websites with hundreds, if not thousands of product pages it can become a seriou…

If you want to improve your ranking, you have to curate unique content

Bring on the backlinks - but only the good backlinks that give us a lot of boost and credibility, please! At the time of this writing, I am easily able to identify many sites with a decent Google PageRank hosted on free servers. Don't dece…

The five advertising goals are building image, providing information, being persuasive, supporting other marketing efforts, and encouraging action

These are often elements which can be seen directly. When determining the value of a keyword topic it's important to understand what it will take to drive traffic for that keyword. What value you'll be increasing it to depends; if you're u…

Create a much more complete interaction with your potential customers using content creation tactics

For instance, what tools and platforms are required to build the site? Spam links often go both ways. A website that links to spam is likely spam itself, and in turn often has many spam sites linking back to it. he no follow link tag has d…

Partial duplicates are pages which vary, but by only a small amount of content

The most common form of behavioral targeting involves tracking a person's movements on the internet. You want your page title to accurately describe what your page is about but you also want it to be "clickable". Meaning, you want it to dr…

If you run a small business, gaining exposure and driving traffic to your website is probably a key part of your marketing strategy

Creating custom software makes sense if you cannot find anything to satisfy your business requirements. Well-written page titles of a suitable length will help your pages stand out in search results and help search engines understand what …

Many small business owners balk at video marketing because they think that their business isn't "video worthy"

Alternatively, use the Frequently Asked Question (FAQ) format. Using tools such as Copyscape will help you find if someone has plagiarised your content. If that happens, you should ask the admin to remove the part of the content from the s…

Animation has become an increasingly popular executional framework, and its use has risen dramatically

Computer and database technology can average or allocate a portion of these costs to individual customer records or to a lifetime value segment. Keep the most important informationabove the fold - that is, keep it above the part of the pag…

There's an expression people use in business: don't boil the ocean but what does it mean?

Talking to online marketing companies, which offer a variety of SEO services (like us!), could be a great opportunity and investment for your business. Appropriate use of headers are not only helpful to the reader in structuring and breaki…

Before you accept posts from guest writers, double-check they haven't been published elsewhere

Google is becoming increasingly less tolerant of cross site duplication, i.e. Brand images contain invisible and intangible elements. Whether or not using bold and italics is a good SEO content strategy is anyone's guess, but making certai…

The hierarchy of effects model features similarities with theories regarding attitudes and attitudinal change

80% of traffic to a website begins with a search query and 60% of clicks (to a site) are generated by the top 3 search results (on the search engine result page). Websites that are considered to be practicing various unethical (spamming) t…

A topic about successful SEO could be combined with the Christmas period to make it more relevant in December

H tags tell the search engine bots which parts of your site are the most important. The rules for any type of business are Benefits, Benefits, and more Benefits. It prevents erosion of a product's market share, even when a proliferation of…

Be careful not to include links within content that lead directly to the desktop or mobile version of a page

A clear, direct URL is the best route to take in order to ensure that users know what they're getting from your website and are prepared to click on it. In many cases, this can also help your ranking as an added bonus. There are plenty of …