Entries from 2019-05-05 to 1 day

Marketers eventually realized the power of search engines

When searching for popular keywords, search results are usually mixed with Blended Search results. But even when the wording is vague ("near me"), the search engine's complex algorithms interpret the meaning. Anchor texts can also be misus…

Using hidden text or hidden links is a black hat technique

If you are just starting a site, you may be able to get by with a shared host. Google can't infer or "make sense of pictures, colours or music." So it needs help. Google needs help to recognise the things it cares about: inbound links that…